Why Marketing people are the most likely people to become CEO’s
Marketing people are the most likely people to become CEO’s because:
- Holistic prospective.
- Understanding LT & ST implications.
- Create opportunities for others in organization to follow-up and work on the most challenging and key issues including opportunities for growth.
- Asymmetric challenges rather than linear challenges that need to thank outside the box.
- Prepares work on strategic issues rather than tactical / follow-up issues.
- Needs appreciation, understanding of all functional areas.
Courtesy: Internet marketing India
Suggested Reading:
Differences Between Web Browsing and Research
Marketing Is Often Misunderstood As Sales
Sales Vs. Marketing Vs. Advertising
The Evolution of Marketing
Why is Marketing essential for any business today?
Essential Marketing Skills – Part I